After finishing his studies in philosophy with distinction while working part time in a museum, djing weddings & clubs all over austria, writing cinema critics for newspapers and playing keyboard in a reggae band, Lukas finally found himself in advertising.
10 years as copywriter, creative director and executive creative director at Demner, Merlicek & Bergmann, Jung von Matt and DDB led the way to Heimat Berlin. In 2015 Lukas founded his own agency together with his former employer Franz Merlicek called Merlicek&Grossebner. See the work here - www.merlicek-grossebner.at
In 2019 after growing to 25 people an being named number 8 agency in austria (ExtraDienst Ranking) in only 4 years, working for brands like Microsoft, Peek&Cloppenburg, Greenpeace, Rewe, LifeBall, Manner etc., Lukas decided the best time to look for new adventures is while having success. And he left the agency founded by him and decided to have more fun walking brand new ways.
2020 he startet a new adventure as head of creative with Accenture Interactive in vienna, just to become Executive Creative Director EUROPE for vice/virtue one year later.
McDonald’s, Google, Microsoft, Netflix, Greenpeace, Mercedes Benz, T-Mobile, Johnny Walker, Red Bull, Apple, Volkswagen, Adidas, Hornbach, Rewe, Youtube, uvm…
10x Cannes Lions, 5x D&AD, 5x Clio, 6x ONE Show, 9x LIAA, 11x New York Festival, 19x ADC, 5x Epica, 6x Eurobest, 9x ADC*E, 6x Montreux, 82x CCA, 14x Effie, 31x Lürzers Archiv (ranked No. 5 Copywriters worldwide in last 10 years)...and over 300 inter/national more...
Twitter: Lukas Grossebner